ASEC's Choose to Save® public service campaign ran in all 50 states on television and/or radio stations through partnerships with the National Association of Broadcasters and the Associated Press (AP). Over the two decade long campaign, tens of thousands of PSAs were broadcasted at a value of more than 50 million dollars. View some of the highlights from the campaign!
Choose to Save Memories
This article showcases our Hall of Famer -- the Ball Park Estimate.
”Choose to Save” walked the red carpet and looked good while doing it.
This out-of-this-world ad was posted in 1999 in the Washington Post!
BREAKING NEWS: ABC News anchor spread the news of “Choose to Save” in 2004!
Savings Man’s mom must have been so proud when our campaign was advertised on the metro and buses!
This Goodwill letter shows the effective power of the PSAs.
We even were at the White House...we hailed the Commander-in-Chief and the value of savings!
Everyone could relax about savings when WUSA broadcasted the “Choose to Save” campaign.
Mission Impossible: Help America Save
The Washington Post was vital in allowing “Choose to Save” to reach a wider audience.
This example of an agenda for a savings forum hosted by ASEC saved attendees and panelists from missing it.
